WHY IS THIS HAPPENING?
The Santa Barbara Foundation was losing money every year operating KDB and reluctantly came to the conclusion that it was time to sell the station. Classical music just does not work as a commercial radio format any longer, and Santa Barbara was the last market in the country to have two full-time classical stations. That is a testament to the extraordinary commitment to the arts in Santa Barbara. However, even Santa Barbara could not continue to sustain two classical stations.
I AM UPSET THAT I CANNOT SWITCH BACK AND FORTH BETWEEN KDB AND KUSC.
We understand that it is a loss to go from two classical stations to one. Santa Barbara is a very special place extremely devoted to the arts. In fact, it was the last community in the country to have two full-time classical stations. Even New York City and San Francisco experienced this change before Santa Barbara.
WHAT ABOUT THE SANTA BARBARA CONCERT BROADCASTS?
KUSC will offer Santa Barbara concert broadcasts featuring the Music Academy of the West, the Santa Barbara Symphony, Santa Barbara Opera and more Saturday evenings at 8:00 p.m. for approximately 30 weeks per year. We are still determining the start date and the schedule, but we are hoping to begin this summer. We will add more promotion of Santa Barbara arts events on KDB, and we are forming a Santa Barbara advisory group to ensure that we get the balance right between our regular programming and covering the arts in the community.
I HEARD THAT KCRW BOUGHT KDB?
It was a complex transaction that involved a station purchase and a frequency swap. The bottom line is that KUSC is operating KDB at 93.7 FM, and that is the only station providing classical music programming for Santa Barbara. KCRW is operating at 88.7 FM with their eclectic mix of music, news, information and cultural programming.
HOW DO ARTS ORGANIZATIONS FEEL ABOUT THIS?
They have been enthusiastic about the news that KUSC will operate the only classical station in Santa Barbara. KUSC has been covering the arts in Santa Barbara for many years, and we had prior relationships with most of the arts organizations. Gail Eichenthal our Executive Producer of Arts Programming has met with most of the arts organizations recently and will meet with them regularly to ensure we are supporting the great work they do.
WHAT HAPPENED TO THE KDB ANNOUNCERS?
They were laid off several months ago as a result of the decision of the Santa Barbara Foundation to sell KDB.
I COULD HEAR 88.7 BUT CANNOT HEAR 93.7.
The coverage areas of the two stations are nearly identical; however, a few listeners will be impacted by the frequency shift. I am very sorry that you are one of those listeners. You can also try our Thousand Oaks station at 91.1 FM. If you cannot receive that station, one option is accessing our webstream at www.kusc.org . If that is not convenient Internet radios (the Squeezebox for example) have good sound and are easy to use. Apple and Sonos also offer systems that allow you to listen to webstreams in any room of your home.